BreweryNew Year’s Update

I am reflecting on this New Year’s Day, thinking of cliches (hoppy New Year? Happy New beer?) with last night’s imperial stouts a lingering memory. It was quite the year for Bogus, but my thoughts are of renewal.

You may remember I was all excited about a location back in October. That fell through when some folks bought the building. It also taught me a lesson in how callus some people are when it comes to business. Over the course of the epic real estate search, I’ve come to discover that my ideal building has nearly mutually exclusive requirements: industrial aspects (concrete floors, roll-up doors, high ceilings…) as well as retail requirements (good location, enough parking, correct zoning…). I did get a chuckle from the post of another brewery going through similar struggles.

So, in the spirit of renewal (and in the interest of getting the hell going), here’s a new thought: what if we operated a brewery and a tasting room that were in separate locations? The tasting room would be downtown Boise and the brewery could be anywhere. And what if we included a few more local artisans in the tasting room? Maybe another brewery or two, a winery… rotating food vendors? Like an incubator for the up and coming. And I know I’d love to pair some Bogus brews with locally made vittles.

But what do you think? Is this something you’d get behind? Or would you rather be imbibing at the site of the brewery itself, even if it’s not quite as pleasant of a bicycle ride? Send me an email or drop me a note on facebook. The idea is growing on me, but I’d love to get your feedback. Remember the old adage about real estate: location, location, beer.

Naturally, FrankenBrew has been getting a workout as well. Most exciting has been a foray into sours. I opened up a bottle of my first crack at funky assuming that I should probably open it up at arms’ length, dump it down the drain, figure out what went wrong and how to change it for next time. However, the smell didn’t make my eyes burn, so I braved a little sip. And then another and another. Hot damn, it was tasty! Needless to say, I’ve got another rye saison on the way with some lambicus bringing the funk. I’ve also been experimenting with a mole stout (needs some work), smoked red (fantastic) and about 4 different IPA variations.

I’m pretty excited by the growlers in from Hydro Flask (soon to be delivered to CSB members!) and new T-shirts (shout out to Deadwood Designs!). Check ’em out here.

Here’s to 2013 – may it bring you many things frosty and hoppy!

 

7 comments

  • Lynette

    January 2, 2013 at 7:17 pm

    Love the idea of a local, easily accessible, shared tasting room, if that means being separate from the brewery. Here’s to 2013!

  • admin

    January 2, 2013 at 8:08 pm

    Thanks, Lynette! Still fleshing the idea out, but it seems to have gotten a pretty good response.

  • Holli

    January 2, 2013 at 10:43 pm

    Tasting room in Hyde Park and a brewery in GC??!?! Is that what I just read? DO IT! 🙂

  • Barbara

    January 2, 2013 at 11:11 pm

    It’s a great idea. Odd Sides Ale in Grand Haven, MI recently expanded by moving their brewing facilities to another building, as the building where the tasting room remains did not have any room for them to expand.

  • admin

    January 2, 2013 at 11:51 pm

    Oh yeah! I had written off Hyde Park so long ago for a brewery I forgot all about it! I’ll have to take a cruise through there today. A tasting room there would be sweet.

  • Betsie

    January 3, 2013 at 4:42 am

    I support the dual location concept with your tasting room downtown and the brewery located elsewhere. In Boise, “elsewhere” is never that far away, and I would drive to the brewery to do a tasting with a tour. I dig your idea to extend the tasting room to other vendors, especially a rotation of local vendors. This friendly attitude would well serve your brand and PR image. Not sure I’d advocate including other beer brewers, though; I’d keep the focus on Bogus.

  • Robert

    January 3, 2013 at 3:02 pm

    That sounds like a great idea. Maybe you could you get some help from the Capital City Development Corporation. That’s their job isn’t it, to help support things that make downtown better? How about the Linen District?
    http://www.linendistrict.com/main/vision.html

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