You’ve seen growlers and T-shirts, and saw that we just hired Lance for our head brewer. But where’s the beer? That’s a fair question, as this process has taken pretty much forever. Our best estimate for an opening date at the moment is this winter. Which is still pretty much forever, I know. But fear not, we have plans to get beer in your hands before then!
I discovered that giving away beer outside of my house is technically illegal since we are not yet licensed. I’m not sure how strictly that’s really enforced, but I’d sure hate to get in trouble with the state police right before asking them for a brewer’s license. It makes it a real challenge to start a business without being able to let anybody try your product. However, I’m heading up to Sawtooth Brewery tomorrow to do some consulting work. And it turns out they’re planning to brew a beer that is extremely similar to Hard Guy. So similar, in fact, that you may not be able to tell a difference. One might almost think that they used the exact same recipe! So, while it’ll technically be a Sawtooth brew, they should be to get a beer in your hands. We’ll let you know the when and the where. Stay tuned, because they’ll be brewing extremely limited quantities of Bogus brews.
What about the location? Still no lease agreements signed yet, but we’re working on two solid places. One reason this is taking so long, is that I assumed we needed to have a building locked down before finding investors. It took me a long time to figure out I had it backwards. Building owners won’t lease to you until you have most of your start-up money in the bank. And I’m sorry I can’t say much more about either of those buildings until (and if) something is actually signed. But more on this later…